Evidence-led news and analysis on marketing, AI, SEO and growth, so business owners understand more and guess less.
Most marketing analytics tools show you numbers. Lonko Digital is being built to tell you what's happening, why it matters, and what to do next.
· 3 min read
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Meta says it will auto-enable Product Browsing on existing Facebook and Instagram ads Oct 28, 2026. What changes, who's affected, and how to opt out.
· 6 min read
OpenAI dropped ChatGPT Ads' minimum spend and added Shopify integration. Here's what's actually proven, what's still unverified, and how to test it safely.
· 7 min read
Google folded Local Services Ads into Google Ads and now charges for missed calls over 20 seconds. What changed, what stays the same, what to check.
· 6 min read
Google opened self-serve ad-impact testing to more advertisers, but the eligibility bar is steep. Here's what small businesses need to know.
· 6 min read
Ahrefs found AI Overviews correlated with 58% lower CTR for position-one pages. See what local-search data means for small businesses.
· 7 min read
